Your franchise concept is AMAZING
Now make it amazing for your franchisees too!
Join my FREE 90‑minute live workshop for you and your team. Strengthen your franchisees’ profitability, improve their EBITA, and help your brand become the success story it deserves to be.
So you have a great concept, but still have sleepless nights?
You know your concept works. The food and products are good, the service is fantastic and the brand looks great.
And yet…
Your franchisees keep telling you they don’t make enough money. When you try to help, they nod politely and then go back to their old habits. You lie awake thinking about the weaker locations and keep asking yourself “What am I missing? Why are other brands sprinting while we are limping and bleeding?”
You’re not alone. Many franchisors are in the same position as you. The good news is that I probably know where your problem lies, and the solution is not that complicated.
In my FREE workshop, I’ll show you what most successful brands do differently and why it’s much simpler than you think.
My hope is that after this session, you’ll ask yourself: “Why has nobody explained it like this before?”
Live Online Workshop
Tue, March 5th
11:00am (UK) | 12:00pm (CET) | 13:00pm (IL)
Hear What Stephan Mandachi Says
Stefan is a good friend and client of mine, who is one of Romania’s most successful brand builders and entrepreneurs.
Stefan Mandachi built Spartan from a single location into the largest local Romanian QSR brand in the country.
When your franchisees become confident and informed about their numbers, everything changes:
They stop guessing
They make better decisions
They finally feel the benefit of the infrastructure and brand you built for them.
When they win like this, they stay longer, recommend you to others, and help your brand grow faster.
The truth is simple: the better your franchisees do, the better you will do.
What I Learned As a Member of Subway’s Global Expansion Team
In my 40s, I had the privilege to be on Subway’s international development team. During my 9 years with the company, I served as Area Development Manager for Sweden, Finland, Israel and South Africa.
From the founder of Subway himself, Mr. Fred DeLuca (RIP), I learned that global brands are built, not born. That the key to building a strong franchise brand is the financial and business education you give your franchisees.
At Subway, we did not only teach franchisees how to make great subs and salads, but more importantly, we taught them how to manage their numbers and finances.
During my time with Subway (first as a franchisee and later as a country developer), I saw the brand grow from 8,000 to 32,000 stores in more than 90 countries. Subway later became the largest QSR franchised chain in the world, reaching over 44,000 locations in more than 110 countries.
Is This Workshop For You?
This workshop is for you if:
- You own or manage a chain with 3 or more locations and don’t understand why some stores do very well while others always struggle.
- You feel responsible for your franchisees who work hard, but never move ahead financially
- You want a method you can easily teach and repeat over and over to your franchisees.
- You don’t just want a beautiful brand - you want a franchise organisation known for strong, consistent profitability
This workshop is also for your team members, and your franchisees are welcome to join too.
Everyone is welcome!
(Should you invite your franchisees, they will need to register separate here)
MEET THE FOUNDER & YOUR WORKSHOP HOST
Hi, I’m Steven Wolfson
I am the CEO and founder of Franed.com (Franchise Education). I help franchisors and people in franchise organisations build stronger, more profitable franchise families through simple, practical financial education.
For more than 40 years, I’ve worked in almost every role in franchising.
I’ve been a franchisee, master franchisee, and country developer for brands like Subway and Pizza Hut, as well as CEO and mentor to restaurant and retail chains across Europe.
Again and again I see the same pattern repeating itself:
Franchisors who leave the “numbers” part of their business to accountants and financial experts who have never worked a day behind the counter usually fail.
But the franchisors who teach simple financial skills to their franchisees usually thrive.
That’s why I created Franed.com (Franchise Education) –
to help franchisors teach their franchisees to turn confusing financial reports into clear weekly tools that everyone in the network can understand and use.
Today, I help franchisors and franchisees improve their EBITA line, and build networks where franchisees genuinely win – so the brand, and the people behind it, can finally breathe.
My mission is to give you practical financial “know‑how” that lets your whole franchise family become stronger, more profitable, and more relaxed.
Testimonials:
Nicos Mesolongitis - Founder OJO Sunglasses
I have known Steven Wolfson since 2010. During these past 15 years, Steven has been my personal franchise mentor, having assisted me in navigating many challenges along the way. Steven’s guidance has no doubt contributed greatly towards OJO Sunglasses becoming the largest and most relevant Sunglasses brand in Cyprus, with many more stores now open in other countries in Europe as well. It is no wonder that Steven Wolfson is regarded as one of the world’s leading franchise mentors, and I highly recommend his services and knowledge.
Dina Grigoreva Kanis - Founder ReBloom Face Massage Studio
Thank you once again for the opportunity to take part in your course, it has already provided me with valuable insights and inspiration and already helping me to look at franchising from a more strategic perspective.
I’m especially grateful for your generous offer to have a Zoom call afterwards. It means a lot to have the chance to discuss my ideas and plans with someone who has such a wealth of experience.