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"FranEd": Supporting Your Franchise Knowledge and Growth

Franed stands for "Franchise Education," which is my true passion.

I’m not just another franchise educator offering textbook theories—I bring over 40 years of hands-on experience in the franchise industry. I’ve worn all the hats.Ā I’ve beenĀ a franchisee, master franchisee, and have worked with many of the world’s largest brands.

Since 2011, I’ve worked with numerous brands to support their local and international franchising efforts, providing tools and strategies that contributed to their growth.

Watch the video.

Introduction to Steven Wolfson: Global Leader in Franchising

Steven Wolfson is a trusted franchise mentor with decades of hands-on experience. Entrepreneurs rely on his practical guidance and tailored strategies to expand confidently and achieve long-term success.

 

If you enjoyed this part of the video and want to learn more, click here to watch the full Interview

Why Learn Franchising from an Experienced Franchise Professional

  • 40 years of hands on experience in global franchise development
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  • Country Development Manager for the Subway corporation (2001 - 2009)
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  • MEA Business Award Winner - Franchise Development & Education Consultancy of the Year (2021; 2022 & 2023)
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  • Judge for the Global Franchise Awards 2022 & 2023 (see here)
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  • Elected Franchise Arbitrator for Franchise related disputes - "Conflict Resolution Center"

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  • Chairman of the Franchise Regulation Committee for the LAHAV association in Israel
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  • Founder of IFI - The Israel Franchise InstituteĀ 
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  • Representative in Israel for EGS "Edwards Global Services", a leading US based international franchise development company
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  • Accredited Franchise Mentor for "The Franchising Academy"

Brands Steven Wolfson works with (or has worked withĀ inĀ theĀ past)